What CR Agents is
The agent layer across every project.
CR Agents is where agent supported work runs inside the platform. Platform modes handle planning, brand rules, talent tasks, metadata, approvals, project health, and blockers. Advisory builds create company owned skills and MD files for the media work your team does. Curated skills are approved capabilities selected from the library and adapted to your files, tools, prompts, and review paths.
What it powers
Platform modes. Advisory builds. Curated skills.
Three approaches to agent supported production. Together they cover planning, production, and control across every project.
Platform Modes
Built into Creation Rights for planning, brand rules, talent tasks, metadata, approvals, project health, and blockers.
Advisory Builds
Company owned skills and MD files created through CR Advisory Services for the media work your team does.
Curated Skills
Vetted capabilities selected from the library and adapted to your files, tools, prompts, and review paths.
Platform layer
Modes built into the platform.
Platform modes operate across every project. They handle planning, brand rules, talent tasks, metadata, approvals, project health, and blockers inside the project itself.
Planning
Define project goals, scope deliverables, assign teams, and connect outputs back to the brief.
Brand Rules
Validate outputs against voice, visual identity, and positioning standards set by the company.
Approvals
Route assets through configurable approval paths with inline review, comments, and version comparison.
Project Health
Surface blockers, stalled tasks, unresolved dependencies, and bottlenecks before they cascade.
Advisory builds
Skills built for how your company runs.
Advisory builds create company owned skills and MD files through CR Advisory Services. Each one is shaped around how your team actually runs. Your files, your tools, your prompts, your review paths.
Brand Voice
Skills trained on your style guide. Enforce tone, vocabulary, and messaging rules across all media.
Creative Skills
Trained on your creative archive and methodology. Generate new output that matches your patterns and quality standards.
Review Paths
Skills that route drafts, edits, and feedback through configurable review flows before anything ships.
MD Files
Company owned context files that give teams, tools, and agents the approved information they need to work from.
Curated skills
Approved skills from the library, adapted to your team.
Curated skills are specialist capabilities selected from the library and configured for your files, tools, prompts, and review paths. Each one is vetted before it enters your project.
Media Format Skills
Format specific skills for video, audio, photography, social, print, and mixed media outputs.
Compliance Skills
Handle rights clearance, NILP® checks, usage tracking, and approval records automatically.
Distribution Skills
Delivery formatting, channel preparation, and output packaging across platforms.
Metadata Skills
Tagging, classification, provenance records, and context file generation.
Who it is for
Built for teams using agent supported production.
Media Teams
Teams using platform modes, advisory builds, and curated skills to run briefs, assets, reviews, approvals, and delivery.
Agencies and Studios
Agencies and studios running agent supported projects across client accounts with brand rules, approvals, and review paths.
Enterprise Media Teams
Platform modes enforce brand rules and governance at scale. Structured records across productions. Auditable activity across every output.
Operators and Leads
Leads and operators configuring platform modes, requesting advisory builds, and selecting approved skills for their teams.
Talent and Rights Holders
Talent clearance, NILP® checks, approved usage, and payout aware records tracked at every step of the project.
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Studio runs the project. Agents handle the tasks. Base holds the records.
Three layers in one platform. Studio is where the project runs. Agents handle governed tasks. Base connects metadata, provenance, and context.
Long term value
Every skill improves with every project.
Every project, every review, every decision adds to the record. Skills compound on structured knowledge and approved context over time.
Persistent Memory
Every skill carries context from past projects. Brand rules, team patterns, project history. Structured records compound over time.
Feedback Loops
Skills learn from feedback, approvals, and review outcomes. Quality rises with every structured record.
Reusable Skills
Build a skill once. Deploy it across every future project. Share it with your team.
Governed Growth
As skills improve they stay inside the rules. Platform modes make sure projects scale without risk.
