Three connected layers for modern creative production.
For media companies, studios, agencies, and in house teams. Run briefs, assets, versions, reviews, approvals, and delivery in one production flow.
Platform agents control projects, brand, talent, and tasks. We write the MD files your company owned production agents use.
Company owned context for every media asset. Metadata, rights, NILP®, talent, payment rules, and MD files for any tool to use.
Media work moves across people, prompts, agents, revisions, approvals, and delivery. Creation Rights keeps the full chain connected from brief to publish.
Creative teams. Talent. Clients. Tools. Agents. One production flow.
Who it's for
Different teams need different views. Creation Rights gives each group a connected interface inside the same live system.
Agencies, studios, and in house teams move from brief to output with projects, assets, versions, approvals, and delivery in sync.
Talent, contributors, and representatives stay connected through NILP® clearance, likeness usage, approvals, and payout aware operations.
Hero video · Project Q2
Review work, track progress, approve deliverables, manage feedback, and stay connected from brief to delivery without losing visibility.
Platform modes run inside Creation Rights. Advisory builds the production skills your company owns.
Built into Creation Rights for planning, brand rules, talent tasks, metadata, approvals, project health, and blockers.
Custom production skills and MD files created through CR Advisory Services for the media work your company owns.
Specialist capabilities selected from the library and adapted to your files, tools, prompts, and review paths.
CR Base connects metadata, rights, NILP®, talent, provenance, payment rules, approvals, and full context files inside one company owned media layer.
Every asset carries the records, rules, and context teams, tools, and agents need.
Assets, projects, talent, approvals, usage, outputs, and delivery records stay linked inside one structured media layer.
Track where content came from, how it changed, who reviewed it, and what tools or agents touched it.
Create full MD context files that give teams, tools, and agents the approved information they need to work from.
Keep rights, NILP®, talent consent, approvals, and usage rules connected to every asset.
Store royalty splits, payment allocation rules, payout notes, and deal logic so the commercial record stays clear.
Build a company owned memory layer across assets, decisions, production history, versions, and approved context.
Built for teams that need every asset to carry its full context.
Explore CR BaseA structured path for modern media teams. Five stages. One clear view.
CR Talent is built for productions involving talent, contributors, likeness, voice, NILP®, and synthetic or augmented media. Keep approvals, usage scope, identity rights, and payment rules connected from brief to delivery.
Built for media production where identity is part of the asset.
Connect production tools, human review, and company owned agent skills inside one governed system. Every step connected. Every output tracked.
Not scattered tools. One live view of the project.
Create concepts, versions, assets, and production ready outputs with your team, tools, and agent skills.
Route work across people, tools, prompts, reviews, and repeatable workflows without losing control.
Keep approvals, metadata, usage context, project state, and review history attached to every output.
Output: Hero image, video spot, audio tag, copy
Producer. Sets the brief. Approves the output.
System. Applies rules. Tracks every output.
Team. Task queue. Review path. Delivered.
